Many e-commerce sites and platforms have achieved the desired optimization, expanding their reach and engagement , thanks, in part, to the migration to interactivity.Here are some very good examples:
1. Nike
In 2015, Nike launched a collection of sports russia phone number data bras called Nike Pro Bra, under the motto of “perfect fit”.To ensure user satisfaction and improve the experience, the brand incorporated the 360 Fit System interactive simulator on its website
which allowed users to try on the adjusters virtually and thus find the ideal size.In addition, it included video tutorials explaining how to use the modern simulator, since at that time it was a very new tool on the market.
3. Geox
Interactive video has become the synergy between workspaces increasingly popular in e-commerce , and this is a very good example of successful cases.Geox , an Italian brand of durable and comfortable footwear, offers an interactive audiovisual in which users can change climate and location to see how their shoes adapt to different environments and situations.
4. New Chapter
New Chapter , a natural vitamins and supplements brand belonging to the P&G group, uses interactive questionnaires on its website c phone number to identify users’ main doubts about its products and then resolve them.In addition, it offers packages of educ ational materials and many other elements that add value to the user.