Three collection modes

It is in this context that Piano Analytics offers a “ hybrid measure ” allowing to differentiate the collection of data according to the type of user consent, with three modes: “optin”, “exempt” and “optout”.

The Collection is Exhaustive

In optin, the user has accepted cookies intended for audience measurement. For example, we can collect data concerning the identification of a visitor (customer ID, etc.), or data relating to their CRM categorization (pro / part, prospect / customer, etc.), which is not possible with other consent methods.

In “exempt” mode, the user has not given consent to the collection or has dominican republic phone number library refused analytics cookies. Data collection is then partial. It only contains parameters deemed strictly necessary for the operation of the company, devoid of identification information. For example, for an e-retailer, transaction data is considered essential to manage its growth. of a classic hit and information related to the name of the page and the name of the click are collected.

In This mode, only the Native Parameters

 

Finally, in “optout” mode, the Internet user has expressed the refusal of the dealing with telemarketing burnout exempted collection. In this case, the company cannot ! carry out any data collection, or only mobile list as part of an anonymization of the visitor. In this case, no cookies are placed and it must not !  be possible to reconcile two events belonging to the same session.

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